Warcraft Experience

A new article has been posted up on The Guardian website today entitled WoW, the WOW: world’s biggest game is about to get bigger which is another interview with Blizzard business guy Paul Sams. The article talks about the success of WoW, the people playing the game and looks ahead to the BC. Here’s a snip:

TG: Anecdotal evidence suggests WoW players play little else. Is WoW killing the PC games market?

PS: Big question! For years we’ve been reading how the PC games market is dying or is dead, killed by this or that generation of consoles. I’m here to tell you that PC gaming is not dead and it is not going to die. And rather than killing the market, I think WoW is showing the industry that the PC games market is more viable than ever.