Sure we have all heard about Aeroplan, GM points and many more credit card bonus deals. Well here is a new one, apparently in the foreseeable future there could be credit cards that reward you with virtual currency in games such as WoW for your real world spending!
Very soon, credit card companies and game makers will reward their customers who spend money in the real world using private label “rewards” credit cards. They will use gifts of virtual currency such as Blizzard’s World of Warcraft gold and Second Life’s Linden dollars.
A special “News from the Future” from MAKE:Virtual.
We’re a nation obsessed with credit cards. Seriously. Credit card companies and retailers all offer some form of loyalty program to commit to and encourage us to spend more of our hard earned dollars. Airlines pioneered these loyalty programs, convincing us to stick to a single carrier, and then rewarding with upgrades and travel. A company will do whatever it can to keep the churn down and spending high. Top brains at these organizations will obsess over how to keep you spending more and “join” their brand or bolt on to one you’re already in. Like Nascar? Visa has a credit card for you, complete with a reward points program that can earn you clothing and chance to ride in a pace car, or so I’m told, I don’t have the Nascar Visa card. But one group has been ignored, at least for now, the juiciest demographic of all, online gamers & “in world makers”…
Read the rest of the article
Leave a comment
You must be logged in to post a comment.